Sports Administration
The sports administration is a category of the administration responsible for the proper functioning of the structure of a sports organization. It also seeks the promotion and development of sport in all its disciplines.
Likewise, this type of management also includes commercial traits, although objectives focused on sports development and respect for the structure of the organization should always prevail.
According to some specialists, the sports administration must pursue three main objectives: to achieve organizational purposes, the management of human resources and the administration of capital and assets.
In this sense, this type of management also relies on the management of the activities and resources of the structure, the budget, the facilities that can be obtained and the type of programming of the sports group.
A good sports manager must take into account the sports facilities, the working conditions of the staff, the teams and the results that are to be obtained according to the season.
Story
Some elements related to the appearance of this discipline can be highlighted:
-Some specialists indicate that to talk about the birth of the sports administration, it is important to name the emergence of the Olympic Games in Greece, especially because it was an important part of the political and social development of the polis.
-For the time, sport was considered an activity and not a discipline that had to be taken seriously, unlike other social and economic sectors.
-During the Middle Ages , the first signs of current sports managers began to appear, people in charge of organizing shows and also teaching different disciplines.
-As of the 18th century, during the Industrial Revolution , other important aspects would manifest themselves that would shape the sports sector. Among them, the invention of new games, the establishment of rules and the formation of sports commissions and boards.
-However, the improvement of the subject as such would occur from the 80s, between the Olympic Games in Los Angeles (1984) and Seoul (1988), which served to demonstrate that sport could be a business profitable.
- With the passage of time, sport was seriously considered as a generating industry of high income that entailed the activation of the economy, at the same time that it produced acceptance and popular sympathy.
-Thanks to this level of significance, sports administration was established as a tool to provide structure and to guarantee the management of the resources of an institution of this nature, applied in the different existing disciplines.
-On the other hand, it is important to point out that for some authors, sports managers became important pieces for the formation of this area of administration, since they helped to establish this profession as it is known today.
Types of sports administration
There are three to mention:
- Strategic management : covers the planning process and the direction that the organization must take to avoid the damage that it may suffer in the future.
- Tactical administration : refers to the tasks focused on achieving medium-term objectives. They are executed by the different departments.
- Operational administration : consists of the processes that will be carried out for the fulfillment of the tasks. It covers all levels of the organization and the methodology to be followed.
Fundamentals
As it is an institution with economic growth intentions, it can be said then that the fundamentals are the following:
- Planning : take into account the objectives and try to execute them as efficiently as possible.
- Organization : considers the planning and distribution of responsibilities among the members that are part of the institution. This, likewise, makes it possible to establish and strengthen the links that are formed inside and outside.
- Execution : it is the accomplishment of the necessary tasks based on the objectives. In this case, knowledge of the responsibilities of each element will be necessary.
- Control : it has to do with the inspection and monitoring of the functions and tasks by the personnel.
- Analysis : involves an evaluation process on the market and the internal process.
- Projection : in view of how the organization is doing, consider the projects that can be established in the future so that the organization and the team become stronger locally, regionally and internationally.
Features
The functions can be broken down as follows:
-Propose the guidelines that must be managed to achieve the objectives based on the programs, regulations and even the behavior of the staff.
-In this profession, it is necessary to distribute tasks and resources that will be necessary for the institutions.
-Individual leadership, motivation and authority. These will be characteristics necessary to maintain the structure and the good operation.
-Constantly evaluating the company and the environment in order to establish much larger goals.
Profile of the professional in charge of sports management and administration
As mentioned above, the sports manager is the person who will be in charge of having the monetary, technological and human resources to maximize the performance of the tasks, in order to obtain the desired results.
Therefore, the skills that the person in question must have are named:
- Techniques : must handle a wide range of knowledge related to finance, psychology, accounting and human resources.
- Human of an interpersonal nature : refers to the ability to enhance the capabilities of all its staff, clients and investors. This also includes your talent as a leader.
- Conceptual : the manager will be able to see that the organization is a living entity and that it needs to constantly interact.
- Diagnostics : is a professional capable of identifying the variables that can affect the internal structure of the company, as well as external factors. This will help you to act effectively in the present and also to anticipate complex scenarios in the future.
Other essential features
In addition to those already mentioned, others can be pointed out:
-It is an ideal executive for all sports and recreation entities.
-Constantly analyze the needs of the institution.
-Negotiating strategic alliances.
-Develop brand management to boost a certain product.
-It is capable of organizing events, such as championships or sporting events.
see also finance and business knowledge